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In 1998 Rich Skrenta and a small group of friends created the Open Directory Project, which is a directory which anybody can download and use in whole or part. The ODP (also known as DMOZ) is the largest internet directory.


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Directories and Their Importance for Search Engine Rankings
Explains what directories are, their importance for link popularity and search engine rankings, and provides a list of the most powerful directories.

3.5 Reasons You Need To Forget About Search Engines
Ever find yourself visiting Google.com and typing in phrases relevant to your website to see where you come up? Of course you do. Everyone does it. But is it really worth it?

How to Avoid Getting OOPed On by Google?
Has your site ever been banned because of Over-Optimization? If you've made your keywords too dense, or haven't varied your anchor text in your linking strategy - this might be your answer.

In The News:

AlluraDirect.com Vacation Rentals Search Engine Expands Into Six New Canadian Resorts: Fernie, Silver Star, Kicking (PR Web)

Google introduces new search engine (Calcutta News)

Google Launches Custom Search Engine Service (Search Engine Watch)

Google woos publishers with customised search engine (Computer Weekly)

Blog Search Engine Powered by Google Custom Search (Search Engine Journal)

Google launches personalized search engine (CNN Money)

Google lets users customise search engine (ZDNet UK via Yahoo! UK & Ireland News)


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Additional Reading

Directories and Their Importance for Search Engine Rankings
Explains what directories are, their importance for link popularity and search engine rankings, and provides a list of the most powerful directories.

3.5 Reasons You Need To Forget About Search Engines
Ever find yourself visiting Google.com and typing in phrases relevant to your website to see where you come up? Of course you do. Everyone does it. But is it really worth it?

How to Avoid Getting OOPed On by Google?
Has your site ever been banned because of Over-Optimization? If you've made your keywords too dense, or haven't varied your anchor text in your linking strategy - this might be your answer.



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Directories and Their Importance for Search Engine Rankings
Explains what directories are, their importance for link popularity and search engine rankings, and provides a list of the most powerful directories.

3.5 Reasons You Need To Forget About Search Engines
Ever find yourself visiting Google.com and typing in phrases relevant to your website to see where you come up? Of course you do. Everyone does it. But is it really worth it?

How to Avoid Getting OOPed On by Google?
Has your site ever been banned because of Over-Optimization? If you've made your keywords too dense, or haven't varied your anchor text in your linking strategy - this might be your answer.



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